The Value of Sponsorship in Gaming — Sideqik Data

value of sponsorship

Everyone knows that one way to get increase brand visibility is to sponsor events that are relevant to your audience. But do you know what returns are you really getting from those dollars? We here at Sideqik believe in using data to back all assertions up. So what is the value of sponsorship? We crunched […]

Employee Perspective: How B2B marketers can catch up on influencer marketing

Sideqik Director of Sales Rylan Albach has watched companies from all industries wade into influencer marketing. Below is a portion of his personal blog on how B2B businesses can use influencers just like consumer-facing companies. The blog has been edited for length and clarity. B2B marketing has been pretty boring for a while. Everyone is […]

2017’s Rise of Influencer Marketing

Influencer Marketing is Growing at an Unseen Rate 2017 has been the year of influencer marketing and, based on this study, it isn’t going anywhere but up. Brought to you by our friends at Influencer Marketing Hub, this infographic will make influencer marketing a top priority for your marketing initiatives if it isn’t already. Looking to […]