Here’s 5 Ways to Spot a Fake Influencer
Authenticity is important in influencer marketing. But, what happens when your influencer isn’t real? We identified five ways to spot the fakes.
How to Create Effective Influencer Collaborations
An effective influencer collaboration expands your marketing efforts and the overall reach of your brand. We identified key tips to improve your strategies.
How Misfits Gaming Uses Sideqik to Increase Influencer Potential
As esports grows as a global industry, so do the techniques necessary to make it as successful as possible. In a highly competitive market, Misfits Gaming uses Sideqik to stay ahead of the competition.
Sideqik Forms: Your Influencer Marketing All in One Place
When Sideqik talks to marketers one of the major pain points we hear repeatedly is that you want everything in the same place. Not only does it save time, but it helps you run a smooth, seamless martech stack.
How to Include Influencers in Your Black Friday and Cyber Monday Marketing Campaigns
Black Friday and Cyber Monday are holiday hotspots, bringing both brands and consumers into the crosshairs of digital marketing campaigns. Here’s some ways that influencers can help your brand’s message stand out amidst all the noise.
How to Evaluate an Influencer Marketing Platform
Having the right influencer marketing platform for your business can be the difference between a widely successful campaign or crickets on a launch day. With the proper platform, you can execute your campaign with ease, clearly communicate your objectives with your influencers and track the return on your efforts.
How to Build a Relationship-Based Influencer Marketing Strategy
It’s important to know the difference between a relationship-based influencer marketing strategy and a transactional influencer marketing strategy. Neither of these strategies is a bad one. They differ, however, in the ways that they generate authenticity.
Using Influencer Marketing for a Successful Product Launch
With influencer marketing on the rise, it only makes sense that brands build launch campaigns with this strategy in mind. How can influencers help build your success?