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Protect Your Brand from Influencer Fraud with Power of Numbers

The Wild West of influencer marketing is over. By using these data-driven strategies, your brand can protect itself against influencer fraud with numbers.

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4 Ways Esports Can Use Influencers to Reach a Broader Audience

Esports is a growing industry with influencers, brands and more. To keep up with the competition, non-endemic brands should consider esports partners.

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How DTC Brand Casper Avoids Influencer Mishaps

In order to do influencer partnerships successfully, DTC brand Casper has to know which partners are safe to work with–and which are right for their brand.

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How Brands Can Use Influencers and TikTok for Commercial Campaigns

TikTok has taken the world by storm. For brands looking to create commercial campaigns, influencers from TikTok pose a new way to reach a new audience.

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YouTube Shows Up in Search Results More than Wikipedia: How Your Brand Can Take Advantage

Recently, YouTube has grown in visibility–surpassing Wikipedia in search results. Here’s how your brand can utilize YouTube influencers in your strategy.

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3 Things Marketers Can Learn from Bumble’s Influencer Partnerships

Since Bumble branched into influencer partnerships, each brand has developed its own personality. Here’s 3 ways marketers can learn from a diverse audience.

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Esports and Influencer Marketing: Why More Brands Should Partner with Gamers

Esports is a rapidly growing industry with lots of potential for influencer marketing. But how can brands incorporate esports into their digital strategies?

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Which Lingerie Brand Created the Most Successful Valentine’s Day Influencer Marketing Campaign?

We analyzed the influencer campaigns from three lingerie brands to determine who had the most successful Valentine’s Day influencer marketing campaign.

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Data Science for Influencer Marketing and How to Understand Your Campaign Effectiveness

How do you measure your influencer campaigns? Sideqik offers analytics and data science to back our influencer marketing successes–and your brand can too.

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Campaign Analytics: Reporting Influencer Data that Actually Moves the Needle

When it comes to brand awareness, there are certain influencer campaign analytics that help improve your bottom line. Here are a few that provide results.

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What Your Influencer Marketing Reporting Is Missing

What is your influencer marketing strategy missing? Sometimes it’s as simple as the data. Here’s what your campaign needs–starting with the reporting.

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How Influencer Marketing is Changing the Travel Industry

More people are spending money on places and experiences, resulting in a thriving travel industry. With so many travel influencers, how can brands use them?

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Latest from team Sideqik

How Complexity Gaming Brings in New Players, Monitors Growth, and Measures Partner Impact with Sideqik

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Expanding Your Brand Through Twitch

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Challenges of Influencer Marketing

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Who is Most Influenced By Influencers?

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You’ve Launched an Influencer Marketing Campaign… Now What?

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