Resources

Everything you need to know to make your influencer marketing strategy successful.

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Case Studies

Corsair Logo

Corsair

Global Ambassador Program
To support several product launches, Corsair launched a global ambassador program to generate brand awareness throughout the year with this evergreen influencer strategy.
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Harmonix

Rock Band 4
See how Harmonix used Sideqik to launch an influencer marketing program for Rock Band 4 and generated community engagement, brand awareness, and product desirability.
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Peugeot Logo

Peugeot

Django Scooter
Peugeot used Sideqik to promote their Django line of scooters in the Netherlands with beauty, fashion, and lifestyle influencers to increase brand awareness and encourage grass-roots engagement.
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Death Wish Coffee

Product Launch with Organic Influencers
To support their new product launch, Death Wish Coffee wanted to find organic influencers to promote the new product.
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Balr Logo

Balr.

Leveraging Gifting
Learn how BALR. leveraged gifting to create great content through influencers and scaled their strategy for their apparel brand.
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Coca-Cola Logo

Coca-Cola

Coke ESports
This case study looks at how Coke vets influencers over the course of a year through product deliveries and how Sideqik helped them measure the results.
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Major League Lacrosse

Ohio Machine
Sideqik works as a tool to measure the success of Ohio Machine partnerships with other brands as well as helping monitor the success of players’ social media.

Webinars

Fireside Chat with Misfits Gaming: Influencer Marketing in Gaming and Esports

Esports is a growing industry with lots of opportunities for brands and influencers. Despite a predominantly digital presence, esports teams and players are growing in popularity and expanding into influencer marketing to reach their audiences.

In this webinar, you’ll join our PR and Content Specialist, Maria Lewczyk, as she discusses the state of the esports influencer industry with Matthew McCauley, the Social Media Director of Misfits Gaming.

Register now and join us on February 26th @ 11AM EST to learn how esports professionals are using influencers, and how your brand can benefit from partnerships in esports.

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Other Resources

Ebook

What to Look for When Finding Influencers

Finding influencers who align with your brand values and can help you reach your goals can be overwhelming. 

In this eBook, we’ll share actionable steps to identify what makes an influencer a good partner for your campaign or initiative. From evaluating their content to understanding what their engagement and demographics say about their ability to provide ROI for your brand. 

Ebook

The 21st Social Circle

In a consumer survey, Sideqik found that influencers are becoming the new “social circle” for social media users. The findings in this e-book explore influencers’ increasing sway over consumers, what drives them to follow, and what they expect from influencers in return.

We also dig into one of the industry’s biggest buzzwords today, uncovering what authenticity really means to consumers and how brands can strike the right balance to keep their audiences’ attention and win their purchases and loyalty.

Sideqik Defining Success in Influencer Marketing E-Book cover thumbnail

Ebook

Defining Success in Influencer Marketing

Like any other form of marketing, influencer marketing is about driving results. But how can you create a scalable program if you don’t know how to define success?

This eBook will walk you through how to measure success in influencer marketing, from goal setting, to defining conversions, to measurement, to best practices, tips and tricks. Sideqik is excited to share the wisdom we’ve gained from our successful customers with you.course of a year through product deliveries and how Sideqik helped them measure the results.

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