So you want to use influencer and ambassador programs to elevate your engagement and boost brand awareness to the kind of customers you want. But

So you’re working with an influencer that’s a good fit for your brand, and they’re presenting it across their channels. You’ve paid your influencer their

An effective marketing strategy is built on relationships, authenticity, and attention. Influencer marketing is a unique brand awareness strategy that satisfies all three of these elements.

It is essential in influencer recruiting that influencers fit your brand. Your influencer should converse with your target audience and sell your product to them.

Influencer. Whenever someone says that word, a different image probably pops into your head, depending on what you’re into as a consumer. Maybe you think

Influencers are gaining a stronghold on boosting fitness and diet strategies for online users.

A shadow ban can prevent your customers and potential customers from seeing relevant content that may lead them to your business. 

In November, the company formerly known as Facebook announced that it would offer creators a platform that will allow them to work around Apple’s infamous