So you’ve decided to search for influencers and content creators that are a great fit for your brand. What’s your first step? Without Sideqik, the answer is probably going to your favorite search engine or social media platform, constantly changing your search terms, and making a list in a spreadsheet.
But how do you know that their content is a good fit for you, or your product is a good fit for them? How do you get a fuller picture of what content they create? On an even more basic level, finding their contact information and putting it into yet another cell can be tedious work.
Sideqik’s discovery tools solves all of these problems in one streamlined, easy to use platform. With smart searches and custom searches, you can find influencers by searching keywords that matter to you, whether your topic is sports, home decor, gaming, or something more niche. Once you find an influencer, you can review their content, view their brand safety rating, and see how engaged their audience is with them.
Even better, once you find an influencer that’s the perfect fit, you don’t have to go back to square one to find more like them. You can use AI recommendations and influencer lookalike tools to find more creators that are similar to your other choices, to fill up your list of influencers even faster. With these tools, you can quickly build a list of influencers to contact, with all of their information compiled for you so it’s easy to reference at any time.
You can learn more about the different Sideqik workflow features that will make your life incredibly easy and 3 steps to successfully managing your influencer marketing.
Jenna Wessinger
