Coca-Cola influencer content

Here's what Coca-Cola has to say about influencer marketing — Case Study

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Here at Sideqik we think our customers know best. Ahead of publishing…
sideqik integrations

An Introduction to Sideqik Integrations: Making Your Workflow Easier

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The plethora of marketing tools available online today makes…

The End of Vanity Metrics: What Brands Should Do If "Likes" Disappear

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A fundamental part of Instagram is the ability to “like”…
Instagram Business Account

What is an Instagram Business Account? How is it Different from a Personal Account?

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An Instagram business account is a type of profile that allows…
convince your boss influencer marketing

Why Influencer Marketing? 10 Ways to Convince Your Boss It’s the Right Strategy for Your Brand

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With over 2.6 billion people on social media internationally…
marketers democratic debate

[INFOGRAPHIC] What Marketers Can Learn From the 2020 Democratic Campaigns

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Politics are a form of business. The advertisements and engagement…
social media influencer on a plane

[INFOGRAPHIC] Instagram Users React to Branded Content Ads

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On June 4, Instagram announced their plan for “branded content…
Ambassador program

Ultimate Guide Part 3: How to Build and Launch an Ambassador Program

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Missed part 1 or part 2?According to the Pew Research Center,…

Gaining Access to Influencer Engagement Data for Better ROI

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Social platforms are constantly testing different reactions (hello,…
How Do Brands Track Influencer Marketing ROI?

How Do Brands Track Influencer Marketing ROI?

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The power of the influencer isn’t solely based on their ability…
Instagram Creator Profiles

Instagram’s New Creator Profile for Influencers: What is It? And Should You Switch?

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Instagram recently released Creator Profiles specifically for…
spotify playing on a phone

Micro-Influencer Marketing: 5 Ways Consumer Brands Leverage Micro-Influencers for Better Engagement

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If you’re planning to use an influencer in your next marketing…
social media influencer on a plane

The Ultimate Influencer Marketing Guide: Part 2 - Influencer Marketing Strategies

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Missed Part 1? Check it out here.When consumer audiences…